Video: Mobile Apps Forced Into the GDN… Now What?

google ads gdn mpbile app changes

If you follow PPC news, you’ve likely heard of the recent changes Google made to force mobile apps into all mobile and tablet GDN Campaigns now in Google Ads. If you’re feeling a little frustrated, you have good reason to be! However, I don’t think it’s all bad, and I give my reasons in this LinkedIn video. There is a …

Mobile App Exclusions in Google AdWords – UPDATED Details and Silver Lining

baby adwords app meme

UPDATED POST: August 3, 2018 I’d love to not have to make this update, but we have some news here from Google. Read the whole thing though for my hot take at the end. Let’s try to find the silver lining here! First: Mobile Apps Are Now Opted Into the GDN on Mobile/Tablet Devices This is where we rip the …