Step 1 is to let us know you want to learn more, nothing complicated. This includes a few questions that helps us learn about your specific business needs, and makes our Consultation Call way more productive!
Schedule a Call: We want to provide you with some value right off the bat to help show you that we mean business, and make sure it makes sense for both parties to continue the Discovery process. So we have a Free Consultation call to learn about your business, prior PPC efforts, context around why you're seeking a management change, and whatever else may be important for us to know.
This also gives you the chance to ask us any initial questions you may have. For example, some companies like to learn more about which of our team members will actually be working on the account, our experience, how we think about managing Google Ads in a bigger picture way, etc.
Send Access: Before the call, we'll ask for account access so we can "see what you're seeing" during our consultation call, and help us determine the scope for pricing our flat rate fee.
Typically, access is needed in these accounts:
- Google Ads
- Microsoft Ads (if applicable)
- Google Merchant Center
Once we've had the chance to get into your account and chat with you, we'll send over our flat rate sales cost that we'd charge on a monthly basis if you want us to manage your account.
This includes:
- an onboarding audit fee of $1500
- a setup fee of $1000-$3000 (depending on the size and complexity of your setup needs)
- your scoped flat rate monthly fee for PPC management
Not quite sure if you're ready to hire a whole new agency? Want some more information about whether your current agency is as efficient as possible? Want to see if any growth opportunities are being missed?
Even if you hire us for ongoing management, this is still the next step in our process for everyone.
Our onboarding audit serves two purposes:
1) It gives you deep value from senior level PPC managers who provide specific suggestions for improving your account, and,
2) if you choose to go with ZATO for ongoing management, it sets us up for success by allowing us to do our own audit in preparation for taking over the account.
Once we've proven our extreme PPC awesomeness with our audit, AND you have an incredibly valuable document full of insights on your account... then you get to choose whether
1) you'll take our audit to your current team and implement our suggestions,
OR
2) if you'll just hire the people who gave you that incredible audit... the ZATO team, to manage your Google Ads program!
But one thing's for sure, that decision will be a lot easier after this valuable audit in your inbox.




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