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What We Do

Google Ads

Search Ads, GDN, Remarketing, Youtube, Shopping… we do it all!

Microsoft Ads

Under-utilized, but exceptionally successful. Search & Remarketing.

Google Shopping Ads

E-Commerce Ads Are What We Do Best. See our Shopping Ads for DTC Brands program here.

Small Budgets Program

Spend $1K – 20K/mo on Google? We have a program for you. Learn More Here.



"The ZATO team helped us move from one smart shopping campaign to building out a holistic strategy spanning dozens of campaigns, each with their own unique roas goals. Not only did we exceed these goals, we’ve been able to take back control of our brand presence in the feeds."

Jesse Semchuck, Director of Acquisition

“Kirk is a highly intelligent and charismatic individual that I had the pleasure of working with while I was ZATO's Google rep. His skills in regards to AdWords and especially E-commerce are top notch. He goes above and beyond for all of his clients and truly cares about doing great work. Strongly recommend if you're looking for a PPC master.”

Steven Neigut, Agency Support at Google

“Kirk and Zato Marketing are my and Credo's first thought when approached by someone looking for Google Shopping help. Kirk has proven himself over and over to be a humble and helpful resource who is truly the best at what he does, and a world class human to know. I'm not an advertising expert myself, so when I have questions Kirk is my go-to and should be yours as well."

John Doherty, Founder & CEO,

Annual Managed Ad Spend
Years in Business
0 ml
Daily Coffee Consumption

Our Client Work Includes:


Awards and Recognition

  • Top 25 Most Influential PPCers 2016-2019 - PPCHero

  • 1 of the Top 13 PPC Experts to Follow - Search Engine Journal

  • 1 of 21 Best SEM Experts in 2017 - People Maven

  • International Speaker on PPC & Shopping Ads

What You Get with ZATO

*You* Own the Data & Account

Month-to-Month, Easy Cancellation

*Daily* Eyes On Your Account

USA Based

Monthly Reporting

Years of PPC Expertise

Want to work with us?

Step 1: You submit the form & questionnaire below.

Step 2: We get connected to your Google Ads account.

Step 3: We send a FREE Account Analysis & Pricing Proposal.

Step 4: We send the Initial Steps email and get rolling!

Contact Us for a Quote

Get a Free Account Analysis or Contact Us Here

Partnering with ZATO

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What Sets ZATO Apart?

We are fiercely singular-focused on Paid Search marketing. We aren’t a full-service digital marketing agency so we won’t be your go-to for SEO or email. When you hire us, you're hiring specialists. We dive deeper than traditional all-in-one agencies because we're not forced to wear multiple hats. When you hire ZATO, you're hiring paid search experts. Period.

About Our Owner


Kirk Williams, @PPCKirk

Kirk has been working in Digital Marketing since 2009. He has been named one of the Top 25 Most Influential PPCers in the world by PPC Hero the past 4 years, and is known for his Ecommerce PPC articles across various industry publications.

He is an international conference speaker presenting on all things Paid Search (especially Shopping Ads) anywhere from San Jose, to NYC, to London, to Milan.  

Kirk currently resides in Billings, MT with his wife, 5 children, books, coffee, and little sleep.