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Grab a copy of PPCKirk's new book 'Ponderings of a PPC Professional'. "...you'll enjoy this book." -Brad Geddes
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From the ZATO Blog

Introducing the PPC Ponderings Podcast

Introducing the PPC Ponderings Podcast

Kirk Williams
Team Zato
 • 
Zato News
In this limited run podcast (8-10 episodes in total), we'll be taking a harder look at key themes from my book: Ponderings of a PPC Professional. Similar to my book, the point of this podcast, is...
What if Performance Marketing is Only a Scam When Enacted Fraudulently?

What if Performance Marketing is Only a Scam When Enacted Fraudulently?

Kirk Williams
Team Zato
 • 
General PPC
First, I have a lot of respect for Rand. Not only have I enjoyed his take on things throughout the years, but I especially enjoyed his honesty in Lost & Founder. We appear to share a lot of the same o

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