Google Shopping

Get to Know Your 3 Google Shopping Title Options

In this article, we'll walk through the three title options in the Google Shopping product feed, and discuss tips and best practices for each.

My Semi-Exhaustive Audit Checklist for Troubleshooting Shopping Performance Drops

There are hundreds of ways Google Shopping can break, but here are some of the first things I look to when we’re running an audit on dropped performance in Google Shopping.

Should You Still Use Standard Shopping with Smart Shopping Campaigns?

How to Run a Title Test in Google Shopping

What is the Difference Between Google Shopping Actions and Google Shopping

While most people are familiar with the paid search marketing aspect of Google Shopping, not everyone understands how Google Shopping Actions works. As more small businesses and retailers enter the...