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Kirk Williams
PPC Podcast

Season 2 of the PPC Ponderings Podcast is Here!

Season 2 of the PPC Ponderings Podcast is Here!

10/25/19 UPDATE: Hello Facebook Agency Visitor Person!  We’re delighted to have you visit this awesome post. About a year ago, ZATO stopped offering Facebook Ads solutions so we could focus solely on what we do best: Google Ads. Because of this, we’re always interested in partnerships with great Social Advertising agencies (like yourself, wink wink!) and we offer referral fees for signed clients!  Anyway, back to it, and happy reading…

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Read on to learn about changes to the PPC Ponderings Podcast, and how you can apply to become a guest on the show!

Welcome to the next season of the PPC Ponderings Podcast! You can catch the first season here: PPC Ponderings Podcast.

It's important to note we've moved in a dramatically new direction with this season. Last season was fun, but gosh, it was a lot of production work. I still think it's one of the coolest things we've built, and the supply chain episode may be my favorite (and most informative). But, now we're on to new things, specifically new people.

Our goal with Season Two is to platform people you wouldn't normally hear on a podcast or speak at a conference, but who has a brilliant PPC mind and smart tactics to share. This is why we've unofficially named this season: 

The PPC Ponderings Podcast With Perfect Strangers

I (Kirk) love meeting new people, especially digital marketers. There are so many smart people out there, and I thought it would be fun to meet people the first time, and then record our chats for your benefit! It's not fair that I get to have all these great conversations without sharing, so I'm opening that up so you can listen in as well.

Our goal is to keep these short and sweet, so they'll tend to be between 15-20 minutes in length and I hope you take away one super smart tactical thing to try in your account (while enjoying the conversation along the way).

Ready to get started? Stay tuned as we're dropping our first episode (a tell-all - kinda not really) with a Google rep, shortly!

Are you a PPCer without a platform who wants to be a guest? Fill out the application form below and who knows, we might hear you next ;) 

And as always...

May the auctions be ever in your favor.

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Kirk Williams
@PPCKirk - Owner & Chief Pondering Officer

Kirk is the owner of ZATO, his Paid Search & Social PPC micro-agency of experts, and has been working in Digital Marketing since 2009. His personal motto (perhaps unhealthily so), is "let's overthink this some more."  He even wrote a book recently on philosophical PPC musings that you can check out here: Ponderings of a PPC Professional.

He has been named one of the Top 25 Most Influential PPCers in the world by PPC Hero 6 years in a row (2016-2021), has written articles for many industry publications (including Shopify, Moz, PPC Hero, Search Engine Land, and Microsoft), and is a frequent guest on digital marketing podcasts and webinars.

Kirk currently resides in Billings, MT with his wife, six children, books, Trek Bikes, Taylor guitar, and little sleep.

Kirk is an avid "discusser of marketing things" on Twitter, as well as an avid conference speaker, having traveled around the world to talk about Paid Search (especially Shopping Ads).  Kirk has booked speaking engagements in London, Dublin, Sydney, Milan, NYC, Dallas, OKC, Milwaukee, and more and has been recognized through reviews as one of the Top 10 conference presentations on more than one occasion.

You can connect with Kirk on Twitter or Linkedin.

In 2023, Kirk had the privilege of speaking at the TEDx Billings on one of his many passions, Stop the Scale: Redefining Business Success.

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