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🎉 CONGRATULATIONS!! ZATO Owner, Kirk Williams named #3 Most Influential PPC'er in the World (click to learn more) 🎉

Get Help with your Google Merchant Center Suspensions

You're a Busy Store Owner with Stuff to Do, and the last thing you have time to do now is to figure out why Google is sending you a warning for your price mismatch, or shipping, or tax, or the dreaded misrepresentation warning.

‍We can't guarantee that we'll solve the problem, but we CAN commit to being (1) a team of Ecommerce PPC experts who have worked on Google for a decade (2) deep experience solving suspension warnings for many other accounts across many industries, (3) a helpful response with specific actionable suggestions.
Get GMC Help Now
Why ZATO?

Stop Spending Your Valuable Time and Mental Bandwidth Dealing With...

  • Arguing/Pleading with Google Support
  • Reading Policy Documents trying to understand your suspension
  • Digging through your website pages trying to find a needle in a haystack
  • Digging through your shopping product feed, trying to find all of the issues
  • Trying to hunt down why some of your prices/taxes/shipping match and others don't
  • Wasting valuable time with your products off of Google Shopping while you and your team play whack a mole with Google's confusing suggestions...
Let us do this for you

Why Hire ZATO for Helping With Your Merchant Center Suspensions?

  • We've been doing this a looooong time. (Seriously, back when it was called Froogle. And then Product Base. And then Product Listing Ads. And then Google Shopping Ads.. Google likes to rebrand things...)
  • We've done this for a lot of brands. (See some of the brands below we've specifically helped with Shopping Ads over the years. We're seriously-trusted Google Shopping practitioners).
  • We've been internationally recognized for our work on Shopping Ads (our owner Kirk has traveled the world speaking on setting up Shopping Ads).
  • We've (literally) written the Google Shopping setup article on the Shopify Blog (it's a HUGE article, btw. So you can read that and work through it, or just, you know, hire the people who wrote it to do it for you so you can do business ownery stuff like look at your P&L).
Get Help Now

How do we do this (with a 2 week turnaround)?

1

Understand the Issue
The first step is crucial, and we can't start our 2 week turnaround time until we know everything we can from you about the issue. This means we need access to all relevant accounts, prior Google communication you have had, and any thing you have already investigated.

2

Dig (into GMC & Your Website)
Next we start gathering information. We'll pour over your product feed in Merchant Center, as well as your website, pondering all of the potential problems and looking for things our trained eyes may see that others have missed.

3

Determine the Solution
Now it's time to ensure Google hasn't changed any policies since the last time we solved this issue, or we may connect with our own Google contacts when appropriate, as well as yours if available. Basically, there is no silver bullet here other than some good old elbow grease detective work, so we do all we can to figure out the best way forward

4

Submit Our Audit & Recommendations 
It's time for us to finalize our investigation and offer our recommended solutions. Importantly, we cannot guarantee anything with this service. We understand that will prevent some from hiring us, but when Google holds all the cards, all we can do is simply dig in as best we can and make our best educated recommendation as to how we think you can solve it. We'll send that document over and then you can engage us for continued Google Ads Consulting if you have additional questions
Get GMC help now
“Kirk and ZATO Marketing are my & Credo's first thought when approached by someone looking for Google Shopping help. Kirk has proven himself over and over to be a humble and helpful resource who is truly the best at what he does, and a world class human to know. I'm not an advertising expert myself, so when I have questions Kirk is my go-to and should be yours as well."
- JOHN DOHERTY, FOUNDER & CEO, GETCREDO.COM
"In seeking a partner to manage our Shopping Engine channel for KURU Footwear, we looked for the best. Nothing less would do. ZATO quickly became the only logical choice. Our faith in the team has been rewarded many times over."
– SEAN MCGINNIS SVP, HEAD OF MARKETING, E-COMMERCE & CX
"Kirk is my industry go-to person when it comes to Shopping Ads. Whether I have a client looking for help with their shopping campaigns, a lead looking for someone seasoned, creative, and trustworthy to possibly work with, or if I have a question myself, Kirk is always helpful and willing to have a conversation."
– AKVILE DEFAZIO, PRESIDENT, AKVERTISE, INC.
"Kirk is one of the most talented and experienced Google Shopping experts that I know. I’ve had the privilege of viewing several of Kirk’s presentations at conferences as well as numerous other content pieces that he’s produced online - all chock full of actionable e-commerce expertise."
– AMY BISHOP, FOUNDER & OWNER, Cultivative MARKETING
“Kirk is a highly intelligent and charismatic individual that I had the pleasure of working with while I was ZATO's Google rep. His skills in regards to AdWords and especially E-commerce are top notch. He goes above and beyond for all of his clients and truly cares about doing great work. Strongly recommend if you're looking for a PPC master.”
– STEVEN NEIGUT, AGENCY SUPPORT AT GOOGLE
Some brands we've helped with Google Shopping Ads & Merchant Center Support:

Google Merchant Center Account Suspension Audit & Recommendations

One-Time Fee
$1500
Avoid spending all your time trying to solve this. Let the experts do it for you!
Years of experience navigating Google's suspension warnings.
No refunds. No guarantees. Google holds the ultimate power here, but at least you can hire experts with the best shot at getting things resolved.
Get Started
Some brands we've helped:

From the ZATO Blog

View All Blog posts

Big April 2025 PMax Changes Just Announced! Search Terms, Channel Level Reporting, and More

Big April 2025 PMax Changes Just Announced! Search Terms, Channel Level Reporting, and More

Kirk Williams
Team Zato
 • 
Performance Max
New Performance Max Reporting: What Ecommerce Brands Need to Know About Channel Insights, Search Term Data & Asset Metrics to Optimize Google Ads and Scale Profitably in 2025
Read More
Video:How to Optimize the Product Type Shopping Ads Attribute  - Google Merchant Center Mastery

Video:How to Optimize the Product Type Shopping Ads Attribute  - Google Merchant Center Mastery

Kirk Williams
Team Zato
 • 
Google Merchant Center Next
Watch and learn why product type matters more than you think! Understand how it impacts Google's algorithm, bidding, and campaign segmentation to optimize your Shopping feed smarter.
Read More
The Giant Video Guide Collection for Every Google Shopping Product Feed Attribute - Merchant Center Mastery

The Giant Video Guide Collection for Every Google Shopping Product Feed Attribute - Merchant Center Mastery

Kirk Williams
Team Zato
 • 
Google Shopping
Here is a giant list of videos and links diving deep into each and every current Google Shopping product feed attribute. Keep coming back, because this page will be endlessly updated!
Read More
How to Optimize the Google Product Category attribute for Shopping Ads - Google Merchant Center Mastery

How to Optimize the Google Product Category attribute for Shopping Ads - Google Merchant Center Mastery

Kirk Williams
Team Zato
 • 
Google Merchant Center Next
How to Structure Product Type in Google Merchant Center. Read here for Smart Feed Tips for 2025 Google Shopping and Performance Max optimizations.
Read More
How to Optimize Google Shopping Product Titles - Google Merchant Center Mastery

How to Optimize Google Shopping Product Titles - Google Merchant Center Mastery

Kirk Williams
Team Zato
 • 
Google Merchant Center Next
Learn how smarter Google Shopping product titles can boost clicks and rankings. Real examples, keyword tips, and easy testing strategies you can apply today.
Read More
How to Optimize the Google Shopping Product Description Attribute - Google Merchant Center Mastery

How to Optimize the Google Shopping Product Description Attribute - Google Merchant Center Mastery

Kirk Williams
Team Zato
 • 
Google Merchant Center Next
Unlock hidden wins in your Google Shopping feed—learn how to optimize product descriptions with smart AI tips and real-world tactics.
Read More

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