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From the ZATO Blog

The 3 Ways to Submit a Google Shopping Feed to Google Merchant Center

The 3 Ways to Submit a Google Shopping Feed to Google Merchant Center

Kirk Williams
Team Zato
 • 
I wanted to get another Google Shopping video out, this time on Google Shopping feeds and getting them sent correctly to Google Merchant Center...
Finally, a Simple Yet Skilled Google Shopping Feed Solution for New Shopify Stores

Finally, a Simple Yet Skilled Google Shopping Feed Solution for New Shopify Stores

Kirk Williams
Team Zato
 • 
Google Merchant Center
You just want to get your products found on Google Shopping so you can focus on your business... and that's where ZATO comes in. We're the easy-button for setting up your Google Shopping Feed.
Changing Google Shopping Feed Providers? You Desperately Need a Roadmap

Changing Google Shopping Feed Providers? You Desperately Need a Roadmap

Kirk Williams
Team Zato
 • 
Google Merchant Center
Read this ZATO letter to a client for a roadmap on things to consider when transitioning your Google Shopping Product Feed to a new provider.
Which Google Shopping Feed Provider Is Best?

Which Google Shopping Feed Provider Is Best?

Kirk Williams
Team Zato
 • 
Google Merchant Center
Which feed provider is best for you? There are four general categories, and this article discusses details of each to help you determine which is best for your Google Shopping Product Feed.
My AdVenture Media DOLAH 2024 Brooklyn NY Experience

My AdVenture Media DOLAH 2024 Brooklyn NY Experience

Kirk Williams
Team Zato
 • 
Zato News
Here is Kirk's take on the DOLAH 2024 event by AdVenture Media in NYC this year.
What Is Smart Shopping? - The ZATO Guide to Google Smart Shopping Campaigns

What Is Smart Shopping? - The ZATO Guide to Google Smart Shopping Campaigns

Kirk Williams
Team Zato
 • 
Google Shopping
This is a post I have been intending to write for awhile now, but I keep learning new things and it keeps growing. In fact, this is turning into a series of blogposts I will write over...

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