For immediate release: September 6, 2018.
ZATO is delighted to announce a partnership with Purple Innovations, Inc. Purple® has been responsible for some of the most innovative and creative marketing campaigns in the mattress space including the raw egg test, sasquatch, and goldilocks and we are thrilled to work with this brilliant team.
In this relationship, ZATO will overhaul and manage Purple® Shopping Ads campaigns to increase revenues and profitability through this channel.
In order to accomplish this, ZATO will identify areas of improvement in the Google Merchant Center Feed, as well as design and implement a proprietary Shopping Ads campaign organization strategy.
ZATO is known for its advanced Shopping Ads techniques and is delighted to get the chance to utilize this expertise on a household brand such as Purple®.
For more details about ZATO’s Shopping Ads, and to see how we can assist and overhaul your Shopping Campaigns, fill out the form here, so we can chat!