f you run Showcase Shopping Ads, then this is my attempt at getting out a campaign structure I think is ideal for running Showcase Shopping Ads in your accounts. I should note, that there are a lot...
ZATO's Diana Talhelm shares expert insights on Google's AI Max. Learn how to balance automation, control ad spend, and drive quality traffic in paid search.
In September 2019, I had the privilege of speaking on Shopping Ads at the world renown, massive search conference in Brighton, UK: BrightonSEO. While this was an honor in itself, I secretly enjoyed...
Master Google Shopping feed optimization by understanding the difference between Google Product Category and Product Type. PPCKirk explains why tiered product types are the secret to better PMax perfo
