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Click Here & Buy ZATO Owner, Kirk Williams' newest book on Google Ads - Ponderings of a PPCer: Revised & Expanded.

Finally, a great solution for Small Budget PPC! - Introducing the Google Ads for Small Budget Program by ZATO/MAKROZ

Team Zato
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With advances in machine learning so ad testing, bidding, and overall recommendations and automation is improving we are able to offer services at lower rates than previously because we are able to...
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Video: How to Set Up Attribute Rules in Google Merchant Center Next

Kirk Williams
Team ZATO
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Google Merchant Center Next
Learn the basics of Google Merchant Center’s Attribute Rules! This introductory Merchant Center Mastery video by Kirk Williams covers feed rule setup & smart usage to simplify product data management.
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11 Things to Check If Your Google Ads Account Is Suspended for Circumventing Systems or Abusing the Ad Network Policy

Kirk Williams
Team ZATO
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Google Policy Suspensions
If your Google Ads account was suspended for circumventing systems or abusing the ad network, here’s a handy 11-point checklist covering key areas to help troubleshoot and resolve this frustration.
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Video: How to Create (and Use) a Supplemental Source in Google Merchant Center Next - Merchant Center Mastery

Kirk Williams
Team ZATO
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Google Merchant Center Next
In this Merchant Center Mastery video, I walk you through some basics of why and when to use supplemental data sources, and then how to set them up.
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Yes, Demand Gen Campaigns CAN Work For Your Ecommerce Brand! Here's How

Sarah Vlietstra
Team ZATO
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Demand Gen Campaigns
Explore how Google's Demand Gen campaign enhances ad targeting on YouTube, Discover, and Gmail. Uncover new features and optimization tips. Read the full post to boost your campaign's success!
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Here's How to Enable Supplemental Feeds and Feed Rules in Google Merchant Center Next

Kirk Williams
Team ZATO
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Google Merchant Center Next
Supplemental Feeds and Feed Rules are officially in Google Merchant Center Next, and here is how to enable them.
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Should You Run DTC Sales on Amazon Prime Day?

Kirk Williams
Team ZATO
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General PPC
Unsure whether you should run your own DTC sales on Amazon's Prime Day event? Consider these things.
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How to Enable Supplemental Data Feed Sources in Google Merchant Center Next

Kirk Williams
Team ZATO
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Google Merchant Center Next
Here's how you can enable supplemental data feed sources in Google Merchant Center Next. Watch the video walkthrough here.
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Small Business? Here are 3 Reasons to Embrace Google Ads

Chris Reeves
Team ZATO
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SMB PPC
For small eCommerce businesses, carving out a niche in a competitive market can be daunting. Leveraging digital advertising is essential, and Google Ads stands out as a powerful tool. Here’s why...
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Find what you're looking for here:

Popular links:
Google Ads Agency
Google Shopping Help
Kirk William's Udemy Course
Request Free Account Analysis