Buy PPCKirk’s Book Now – Ponderings of a PPCer

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It’s here! The book everybody, and nobody, is talking about is finally here! Now is your chance to pick up a paperback or kindle copy of Ponderings of a PPCer, in which I discuss everything from attribution & cows, to PPC Pricing models. You can see more details, along with chapter names and reviews on the book page here: PPC …

When Netflix Gives a MasterClass on Raising Prices

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Did you see the Netflix price change, announced yesterday? What an interesting business entity to consider.   The Details: Netflix total subscribers: 182.8M Basic plan: unchanged Standard: up $1 (to ($13.99/mo) Premium: up $2 (to $17.99/mo)   Three Observations: Observation #1: Netflix once again prints money with a single email. Consider having a business model where you add, let’s say …